News Release FOR IMMEDIATE RELEASE   Bealls to have Grand Opening Celebration for new store location in The Villages!   BRADENTON, Fla., September 16, 2008 - Bealls Department Stores is pleased to announce the Grand Opening Celebration of the new Bealls store location in The Villages. The Grand Opening celebration will take place on October 10th, 2008. The new store will have a soft opening on September 19th, prior to the celebration. Located in the Buffalo Ridge shopping center, the new store is the 2nd Bealls location serving The Villages. "We are really looking forward to the grand opening celebration for the new store. The first Bealls location in The Villages has been very successful, and we are happy to provide this community with a 2nd location", said Gwen Bennett, Bealls Vice President Advertising and eCommerce. The Celebration kicks off at 9am, Friday, October 10th, with Grand Opening Sale specials throughout the new 80,000 square foot store. Customers will also enjoy the wide aisles, large departments and larger assortment of Florida lifestyle merchandise. Beall's Department Stores is a division of Bealls, Inc. The Bradenton, Florida-based company, privately held since its opening in 1914, now operates more than 500 stores in 13 states under the names Bealls, Bealls Outlet, Burke's Outlet, Bealls Clearance Stores. To learn more about Bealls, or to shop online, visit BeallsFlorida.com. Contacts: Gwen Bennett VP-Advertising & eCommerce Bealls Department Stores, Inc. 941-744-4265 Karen Filips Director Promotions & Production Bealls Department Stores, Inc. 941-744-4262   1806 38th Avenue East · Bradenton, FL 34208 · www.BeallsFlorida.com Bealls stores are operated by Beall's Department Stores, Inc. and by Beall's West Gate Corporation